Brian has a way cool idea here, and its one with pretty low impact to business operations.. sort of a win win all around. Peak demand is indeed a killer, but even apart from peek demand, continuous demand at the wrong time of day can get pretty spendy… and it may well be its someone else on the grid running at peak, which impacts ones energy costs. The uility has to get energy from somewhere, and if they have to pay a fortune for it, even if its outside of ones owns peak demand window, costs will increase.

In addition, we know the grid as it stands is in pretty poor shape…. and yet opposition to grid improvements, to say nothing of the messy politics situation as concerns the grid, makes it unlikely that anything will happen in the near future. Or at least not until the grid collapses in on itself at a very bad time.

I also thought it was cool that sun used “Discovery Research” to publish Brian’s ideas, thus making it difficult for patent trolls to get in and ruin what could have a huge impact on worldwide energy demand. That is super cool.

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